Co:collectiveBRANDING DESIGN • CREATIVE RESEARCH
Branding & Identity Design
THE ASK: Redesign the visual identity of Co:collective in order to reflect the transition from a consulting agency to a bold strategy and innovation company that focuses on colaborations. We developed design templates, collateral and a website to activate the identity.
SOLUTION: Developing a logo that is clean shortcut for “co:collective”, using simple geometric shapes with an open yet bold look and feel. The typography is thick and constructive, symbolizing the company’s strentgh and courage, with a hint of accent color as brush strokes and hand lettering to represent the colaborative process and human connection.