Matar Cohen

Creative & Innovation Collection / 2015-2022

Selected creative work for global brands, driving impact across different users.

A branding and business cards project for C-level employees at YouTube

Graphic design Creative direction
YouTube business card option 2 YouTube business card option 4
YouTube business card option 5 YouTube business card option 6

A rebranding project for Co:collective, a strategy and innovation agency

Graphic design Creative direction
Co:collective rebranding visuals

Imagining the future of work for Microsoft: Office Kinect – a physical and digital product that turns spontaneous office conversations into real projects

Concept development UX/UI Graphic animation

A non-profit project to help WaterAid raise awareness of the global sanitation crisis by using the poop emoji to spark conversation. The project included a custom emoji app, influencer campaigns, and an art exhibition.

Shorty Awards

Shorty awards finalist

UX/UI Web design Illustration
Give a Shit campaign website mockup
Give a Shit app onboarding screen Give a Shit app screen Give a Shit app screen
Give a Shit app onboarding screen Give a Shit app screen Give a Shit app screen Give a Shit app screen
Give a Shit app screens Give a Shit app screens Give a Shit app screens Give a Shit app screens
Give a Shit exhibition Give a Shit exhibition
Give a Shit exhibition Give a Shit exhibition Give a Shit exhibition
Give a Shit exhibition Give a Shit exhibition
The world has a shit problem campaign film
Give a Shit influencer campaign Give a Shit influencer campaign
Give a Shit influencer campaign Give a Shit influencer campaign
and

A collaboration between WeWork and Being, a health industry startup, to bridge the gap between workplace wellness and the healthcare world.

Concept development Branding & storytelling Illustration Presentation design
WeWork x Being presentation slide WeWork x Being presentation slide
WeWork x Being presentation slide WeWork x Being presentation slide
WeWork x Being presentation slide WeWork x Being presentation slide

Re imagined Yelp’s app by leveraging iBeacon technology to connect tourists with real-time, crowdsourced local insights, transforming the city into a personalized guide.

Future Lions Shortlist Award

Graphic animation Illustration Advertising
Yelp iBeacon concept film
Yelp iBeacon concept screens Yelp iBeacon concept screens

PARLAMENT

A nonprofit project promoting democracy by fostering empathetic conversations between people with opposing viewpoints.

First place winner in ‘The Democrathon’

UX/UI Lead Branding & storytelling
Parlament democracy project - read the article